Grassroot Soccer
Combining Soccer and SMS to Improve Health Outcomes
Grassroot Soccer (GRS) was founded 2002 in Zimbabwe by former professional soccer players who saw the devastation of AIDS and sought to use soccer as an HIV prevention tool with programs designed to educate, inspire, and mobilize communities to fight the spread of HIV/AIDS. By 2012 GRS and its partners provided health and prevention education in schools and on soccer fields to roughly 100,000 youth aged 11-25 annually. Read more