Increasing Community Health Worker Income at BRAC

BRAC - web

BRAC, the world’s largest development NGO, serves over 100 million people through its health programs. This project aimed to improve business strategy and operational models for its keystone Essential Health Care program to generate demand for its services, enhance operations, and refine marketing strategy. Improving the Essential Health Care program could benefit BRAC’s 55,000 embedded community health workers by raising their income and enable BRAC to address health needs of vulnerable people more effectively and efficiently. Read more

Marketing & Patient Demand · Bangladesh

A Systematic Approach to Partnerships for the Largest NGO


BRAC, the world’s largest NGO, is a development organization based in Bangladesh dedicated to empowering the poor to bring about change in their own lives through interventions in healthcare, microfinance, education, and legal services. BRAC’s health-related services touched 100 million people in 2012. Read more

Strategy & Business Models · Bangladesh